Podcasting

YOUR AUDIENCE IS WAITING

 Download PDF

Have you always wanted your own radio show for your organization? Podcasting is a cost effective way to do just that.

Your Voice - Delivered to iPods Everywhere

Podcasting is the process of creating, finding, organizing, and listening to audio files—typically in MP3 format—anywhere at any time. Free, readily available software allows users to search for and subscribe to audio content that is automatically downloaded to their portable MP3 players for listening anywhere, anytime. In other words, it’s your voice, your message, your audio content delivered to iPods everywhere.

At EchoDitto, it’s our business to keep our clients on top of innovative advocacy tools. Podcasting is the next step. Apple has sold more than 10 million iPods. In 2004 alone, nearly 37 million portable MP3 players were sold. The podcast audience is out there and waiting for your voice.

WE’VE BEEN THERE SINCE THE BEGINNING

At EchoDitto, we’re as enthusiastic about radio as we are about the web. We have a professional podcasting studio in our offices and have produced podcasts with and for our clients. Our innovative staff even spontaneously created “spotcasts”; podcasts of one minute or less in length. You can hear our podcasts and spotcasts at: http://radio.echoditto.com.

THE PODCASTING ADVANTAGE

The advantages of using podcasting include:

  • Intimate communication. A human voice intensifies the impact of the message and adds clarity that emails and blog posts can lack.
  • Building relationships faster. Listeners develop a relationship with the podcaster, including levels of comfort a familiarity not achieved as quickly with written communications.
  • Breaking through information fatigue. Podcasting allows people to relax and just listen, making them more likely to hear and focus on your message.

GET A HEADSTART

Podcasting is gaining popularity as a cost-effective, user-friendly way to reach a large audience. Mainstream organizations like ZDNet and NPR are adopting it. EchoDitto is uniquely positioned to help you use podcasting to increase the reach and impact of your message now.

OUR SERVICES

  • Program Development - Concept ideation and scripting tailored to client goals.
  • Recording Setup - Customized audio recording hardware setup at client site.
  • Production - In-house audio editing, production and formatting at EchoDitto Studio.
  • Site Setup and Syndication - Customized web interface for distributing and archiving podcasts.

Please call Joshua Shimkin at 202-449-5644 x.110 for more information.

 Download the PDF version of our podcasting services.