Crain's NY Business: Making Politics Pay Off

Crain's New York Business featured EchoDitto founders Harish Rao and Nicco Mele in an article about the emergence of internet consulting firms from intense political campaigns.

"After Howard Dean dropped out of the 2004 presidential primary race, Harish Rao and Nicco Mele, the team that led his campaign online, started a political consulting firm specializing in Internet strategies."

Rao said, "Clients come to us because it's an election year and they want to influence change ... People now understand that the Internet is not a fad; it's a necessity."

To read the full article, click here.