This year I really needed to watch my champagne consumption at the holiday parties, because in catching up with everyone, I had to explain My New Job and exactly what it is I do at EchoDitto. It’s hard and, trust me, once you’ve had a few drinks it’s nearly impossible.
Descriptions of my job generally followed a set path: first I would go through what the company does—“online community building and innovative web strategies”; hitting a blank stare I would try for street cred—“it was founded by people from the Dean campaign”; still getting nowhere, I’d resort to my clients—“well Rosie.com is my main client.” And after that, well, almost no one cared about exactly what I did, wanting only to know more about Rosie.
Here are the FAQs
- Have you met her: not yet, but hopefully soon
- So what is she doing right now: she has two charities for kids and an amazing blog. She was thinking about an MSNBC show but that fell through.
- What do you do for her: we dream up and make all of the cool things work on the website.
- I never knew you were a big Rosie fan: honestly, I liked her but didn’t know much about her before. Now that I see the way she affects her fans’ lives, I’m incredibly impressed with her. I feel like there aren’t really that many celebrities who are so open with their lives, and unapologetic. On her Ask Ro page (that she devotes hours and hours to), she answers questions about everything from what it’s like to be a lesbian parent to her favorite Broadway shows, how she manages depression to her favorite craft stores. I’m impressed.
Lucky for me (and any impending reunions with friends), R Bloggers 4 Peace just posted a new video for Rosie. I have to admit I maybe teared up when I watched it. Just take a few minutes out of your Friday and watch this. It just might make you think a little differently about celebrity and its power to influence people’s lives for the better.
And then I’ll help you set up an RSS feed of Rosie’s blog so she can change your live for the better, too. I mean, it's my job.
(Um, while linking this, I watched it again and have goosebumps. Really--go now! Watch it!)
