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Apr 22, 2014

Cheerful, considerate, and fiercely loyal, that's Juan. He'll jokingly refer to himself as a dictator—the product of his being the creator of an entire world—but the reality is pretty close to the opposite. If anything, it's a tyranny of benevolence, even as his role here has evolved from project manager to Client Services Director, and now a Partner at EchoDitto.

Apr 15, 2014

Reaching back into my bag of regular recommendations, we have this excellent cheat sheet by LunaMetrics. Eventually these will change (Facebook is slowing starting to change their Page layout, as is Twitter), but until then, this is your one stop shop for using images on social media.

Apr 10, 2014

Last week we launched the redesigned website for Bellwether Education Partners, a “national nonprofit that's dedicated to helping education organizations... become more effective in their work and achieve dramatic results for students.”

With the help of design-firm Teal Media, EchoDitto replaced Bellwether’s outdated site with a modern design that features high-impact photographs of real students and teachers. While the new look-and-feel of the site is a big improvement, it’s not the most important part of the redesign. The most important goal for the website redesign was to help clients understand better what they do and how they do it.

Apr 8, 2014

Markdown can be used for almost any type of writing, but when it comes to blog posts, email newsletters, or note taking, Markdown is king. Marketers, content strategists, and community managers, here's my case for making Markdown part of your process.

Apr 3, 2014

We’ve talked about Google Grants before on this blog. In short: it’s a program offered by Google that grants qualifying 501(c)(3) nonprofit organizations $10,000 worth of free Google AdWords a month. It’s an awesome program and every nonprofit should apply for one and start running AdWords campaigns!

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